Brighton businesses gathered on Brighton Pier on a very wet Friday in March to bring a close to British Tourism Week with a debate on the issues and opportunities for the city's tourism sector.
Members of Parliament Mike Weatherly and Simon Kirby along with Chief Executive of the council John Barradell, Green Councillor Simon Kitkat and City Centre Manager, Soozie Campbell addressed the gathering with a brief overview of tourism in Brighton as they see it.
The strengths of the city were identified as its uniqueness, it's creativity, its reputation for events as well as the positivity and enthusiasm of the business community.
The key challenges apart from those of the faltering recover from the recession, falling footfall, reduced disposable income etc were identified as the transport infrastructure and high cost of public transport as well as the city's signage and legibility; something that is currently being addressed.
A lively debate ensued and some solutions were offered around improving access and reducing the cost of public transport.
The Tourism Alliance has grown over the last few years to become one of the most powerful business associations in the city. It is driven by a team of highly motivated individuals working together to achieve mutual aims. For further information contact chair, Claire Mitchell via firstname.lastname@example.org.
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