Brighton & Hove continues to draw more and more visitors, spending more and more money each year. And the last year has seen a record high with £408 million being spent by 7.86 million people.
This is the first time tourism takings have crossed the £400 million barrier and the money has been spent on accommodation, food, drink, transport and shopping.
The total spend is up over £10m on 2005. Spending on accommodation went up 5% from 2005, to £87.9m in 2006 and visitor numbers also rose by 5% over the same period, to 7.86 million.
The number of visitors staying overnight is generally around 18%. In 2006 hotels, guesthouses and B&Bs had 5% more customers – up to 1.7million but occupancy of holiday flats remained static at about 330,000.
Over a million people a year stay with friends or relatives and this number has increased by 3% in 2006.
This is all great news for the economy of the city as some 6000 full-time equivalent jobs are provided by the sector and this figure saw a slight increase in 2006.
The figures come in the so-called Steam Report – the Scarborough Tourism Economic Activity Model, now used by many destinations.
Head of tourism Adam Bates said: “These are encouraging figures. The city’s reputation grows steadily as the things we have to offer improve year on year.
“Tourism is a key industry as this spending provides both incomes for local families and helps fund many great facilities for residents that wouldn’t exist but for our thriving visitor economy.”
BUSINESS FORUM COMMENT
With the many new developments going on in the city and the addition of Brighton’s Business Improvement District (BID) aimed specifically at drawing visitors we can hope to see this trend continue for some time to come.
Read related items on:
Tourism, entertainment and hospitality