Brighton & Hove is the only place in the UK outside London where customer satisfaction with buses has followed a consistently upward trend. The provision of on-the-spot ‘real-time’ bus information has played a key part in raising the level of satisfaction of bus services in the city.
In the last council survey of 2003/04, 74.2% of bus users said they were satisfied with the local provision of public transport information – that represents an increase of 8% since a national survey carried out between July and September last year.
This compares favourably with the national average. The bus quality indicators published in January revealed that 66% of bus passengers in England were satisfied with bus stop information.
Brighton & Hove also recorded high rates of satisfaction with the service itself, with 80% of bus users satisfied with the overall service. This was the highest level of satisfaction in the country.
Bus passengers in Brighton & Hove have increased every year for the past 10 years. The consistently upward trend is unique outside of London.
Councillor Gill Mitchell, chair of Brighton & Hove’s environment committee, said, “Brighton & Hove has a quality bus partnership with Brighton & Hove Bus Company. This has helped us deliver high quality, frequent and accessible services.
“Together we have achieved pioneering work, such as satellite bus tracking system that provides instant information to the public at bus stops, on our travel website, and in the near future, mobile phones. Dedicated bus lanes and bus priority at traffic lights also helps with the speed and frequency of service and we are going on from that to develop a rapid transport system to link major destinations in the city centre and seafront.”
Roger French, managing director of Brighton & Hove Buses, added: "Our investment in higher frequencies on the most popular routes, together with more and more new buses, has provided greatly improved levels of service for thousands of people travelling by bus in the city".
For Brighton & Hove travel information go to: www.citytransport.org.uk
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