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Event

Visual Merchandising Course

Date: 4 August 2009 - Time: 9.30am - 1.00pm

FREE Half Day Course by Marcus Pescod, a visual merchandising professional, who will provide a hands-on opportunity for you to learn some fresh new ideas to enrich your business

Course Description: The Course will be a half-day course offering an introduction to Commercial Visual Merchandising

Overview: This course aims to provide ‘up-to-date’ ideas, techniques and practical tips in Commercial Visual Merchandising. It has also been designed to help raise awareness of the current practices used by major retailers to entice the customers to shop. Giving a better in store experience in order to stay competitive, increase sales and attract more repeat custom.

Outline of course programme: • Basic merchandising techniques/floor planning • Commerciality/add on sales • The ‘pin-ball’ effect (guiding the customer) • End-use and visual clarity • Colour • POS (Point of Sale)/Visual Pollution • Basic retail standards


Venue: City College Brighton & Hove
Pelham Street
Cost: FREE (Once signed up to the Tourism Charter)
Contact: Naomi Nunan
Telephone: 01273 667788 ext. 527 or 405
Email: nnu@ccb.ac.uk

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