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Event

Effective and Ethical PR - A BHCC Business Event

Date: 15 October 2008 - Time: 5.45pm

Most of us are aware of the power and value of PR, but less of us probably understand how it actually works and how we create it effectively. With Marketing & PR budgets at a premium during the current economic climate, now is a great time to learn more about how to make the media work for you.

We've got two experts who can help you do just that.

Tor Goldfield, Account Director from Blue Rocket PR has a wealth of experience having worked with clients of all sizes; from small start-ups to multi-million pound operations.

Just some of the topics included in this session are:

  • Planning a PR campaign
  • Writing a press release
  • The 10 golden rules of ethical PR

James Lancaster, Editor, Business Edge magazine and former Business Editor for The Argus will give a journalist’s view on how to identify a good story and to give advice on how to build successful relationships with the media.

To book up for this event, either as a guest or a member, please contact our events co-ordinator Lara Hockman at admin@businessinbrighton.org.uk or call on 01273 719097.


Venue: Jurys Inn Hotel
Stroudley Road, Brighton, BN1 4DJ
Cost: Free for members, £15 for guests
Contact: Lara Hockman
Telephone: 01273 719097
Email: admin@businessinbrighton.org.uk

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